Decoding the world of culture, design, and marketing.

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Culture Semiopunk

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Odd John

"He devised strange shapes which epitomized for him the tragedy of Homo sapiens, and the promise of his own kind."

Semiotics Semionaut

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Making Sense

"At the start of a semiotics project, you do not know the answer. You also do not know exactly how you will get that answer. You need to be comfortable with that kind of uncertainty."

Culture Media Diet

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Media Diet

"What I find most compelling [about the DUNE movies] is author Frank Herbert’s and director Denis Villeneuve’s exploration of myth making."