Decoding the world of culture, design, and marketing.

Here’s what we’re covering

Semiotics Semionaut

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Making Sense

"Our bodies are part of our research tools — experience matters. It’s not just about hours in the office; it’s about the life you live."

Culture Media Diet

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Media Diet

We semioticians must "question things more closely, adopt different perspectives, and pursue more unconventional paths."

Culture Media Diet

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Media Diet

"As a movie addict, I’m drawn to 'loaded absences,' where what’s left out often says more than what’s shown."

Semiotics Schematizing

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Presto!

The semiotician who develops a working semiosphere model is an astronomer, geometer, mathematician … and cheesy magician too.

Culture Media Diet

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Media Diet

"I remember the feeling of ambiguity, the sensation that each path in life can potentially lead to the right place… or the wrong one."