Making Sense with…
"Semiotics provides the tools necessary to speak new worlds confidently and meaningfully."
What makes semioticians tick? We asked members of the international community of semiotic practitioners to answer 10 questions…
"Semiotics provides the tools necessary to speak new worlds confidently and meaningfully."
"Jumping from huge socio-political questions to cheese, and everything in-between, is very rewarding."
"Semioticians are guardians of meaning. That’s a sacred responsibility."
"Present the work straightforwardly, without falling in love with your own voice."
"Semiotics can bridge the gap between the psyche and culture."
"Resolving tensions or finding new ways to frame an issue often requires some counterfactual thinking."
"What I most enjoy is the absolute rush of realising, of learning something new — the epiphany of an insight."
"A mental shift needs to happen — a shift in the way you see and interact with signs."
"Semiotics is something like psychoanalysis, only not of a person, but of culture."
"Semiotic discourse analysis contributes to deconstructing dominant narratives and amplifying the voices of marginalized groups."