Making Sense with…
"Decisions are influenced by cultural forces of which one might not even be aware."
Untangling the webs of significance within which we've suspended ourselves.
"Decisions are influenced by cultural forces of which one might not even be aware."
See you in Porto, May 22–24.
"Until we learn to discern cultural patterns, we can't fully understand or make use of them."
"The semiotician looks at things from the perspective of both the frog and the eagle."
"Clients need to be educated about the scientific rigour of our methodology."
"We need to practice a more empirical and critical approach within Semiotics."
"Every node of experience is deep, has a pattern, and can be traced."
On November 10, a session devoted to analyzing the un-analyzable.
"Semiosis sustains, permeates, and gives birth to everything we know."
"To trace the evolution of a sign's meaning, in order to understand the sign's hidden essence, we need passion."
"Once we 'break the surface' of what's given, we learn that no phenomenon is ever obvious."
On October 27, a session devoted to the science of semiotic analysis.
"We are ‘working amongst the ruins’ so there’s a scope to be creative and brave."
"Everything is or can be significant and worthy of our time."