Groovy Company
"The power to eat good, feel good, and do good."
Analyzing stimuli, in search of source codes (signs).
"The power to eat good, feel good, and do good."
Cartoonish depictions of nature
Pack design suggesting few ingredients and an easy-breezy lifestyle.
“Our Velvety Smooth Products."
"Easy to find, understand, and afford."
“Imagine a world where…"
“Feed your soul”
“Uncap your creativity.”
“Buongiorno Chicago.”
“Most likely to win ‘Life of the Party.’
“The boldest of us blaze a trail that's ours alone.”
“You do the grind, you do the time.”
Rather than rushing through breakfast en route to work…
“Born social”